I started this company for a few reasons. First, I love golf! Nothing beats a nice day on the course with family and friends. Second, I love to have a good time! A nice day on the course should always come with plenty of cold drinks and lots of laughs. Finally, it can't be denied Chicanos have a great sense of style! Whether we're at the club or swinging a club, the threads have got to be comfortable and make us stand out from the rest! Our products incorporate iconic symbols of Chicano style without taking ourselves too seriously.

How I came to love the utterly frustrating game of golf. I didn't start taking the game seriously until after my youngest son experienced a traumatic brain injury playing football. Although he could no longer play contact sports, his competitive nature couldn't be tamed. Golf became his game of choice and he joined his high school team. When he started to take it seriously, so did I. He's in college now so we don't get to play together very often but when we do those are some of the best days on course regardless of scores.

Chicano Golf